Diving Deep into the Cinema Vault: The Story Behind the Top Grossing Movies of All Time and What Makes Them So Loved
The Impact of Marketing and Franchising
Marketing and franchising have also been instrumental in the success of the top-grossing films. Blockbusters like the "Harry Potter," "Star Wars," and "Marvel" series have built massive fan bases through effective marketing strategies and the creation of extended cinematic universes. These franchises have created a sense of anticipation and excitement among audiences, leading to record-breaking box office numbers. They've also leveraged merchandise, theme parks, and spin-offs to further engage fans and boost revenue.